A strategy setting out how Burton can remain vibrant and be further regenerated in the long-term looks set to receive county council backing.
It maps out the town’s strongest assets and how these can be developed to make it an even more attractive place to live, work and visit.
The strategy also looks at potential future issues which could affect or restrict regeneration and growth. To implement the strategy the county and borough councils would directly deliver on some of the recommendations as well as working with a range of partners on others.
It sets out three themes based on Burton’s assets which can be strengthened and further developed – connectivity with the town’s central location and road and rail links, its position as capital of the National Forest and the attractiveness of the River Trent.
The strategy recommends improved walking and cycling facilities in and around the town centre and enhancements in riverside areas and the Washlands.
It also says improvements on the A38 and better rail services to Birmingham and Derby would support continued growth. The report adds that new public open space areas would benefit the town centre, together with more town centre residential development.
Staffordshire County Council’s economic growth leader Mark Winnington said:
We are working closely with East Staffordshire Borough Council to regenerate Burton and enhance what is already a vibrant town. We are also soon to begin works to renovate the forecourt area of the station.
There are many assets as outlined in the strategy and it is important we make the very best of these as we take the town forward. While retaining and protecting Burton’s historic features is important, we want to ensure it is a modern and attractive town which will bring in new residents, visitors and businesses.
Some of the work we are already doing echoes the report recommendations and the rest of the strategy gives us some direction as to how we progress in the future with our partners.”
George Allen, deputy leader for regeneration and planning policy at East Staffordshire Borough Council said:
Over the last 12 months a significant amount of work has been undertaken by the Consultants and both Councils and we are pleased to announce that the Strategy has been completed.
We are all aware that towns and cities across the country are facing huge challenges. This strategy is another step in our Regeneration Programme which is geared toward creating a vibrant and attractive Burton which will have a unique place in the area’s economy and be well placed to adapt to the opportunities in the future.”
The strategy will be discussed by the county council’s cabinet at its meeting next Wednesday.