Plans to host the second IRONMAN 70.3 Staffordshire are gathering pace – with just weeks to go before more than 2,000 competitors arrive in the county.
First under starter’s orders will be the scores of children taking part in IRONKIDS at the Shugborough Estate on Saturday June 11, followed the next day by the competitors taking part in the main IRONMAN event.
Once again, the event will see competitors complete a 1.2 mile swim, 56 mile bike ride and 13.1 mile half marathon, starting at Chasewater, passing through Cannock Chase before culminating at Shugborough.
Last year an estimated £1.4 million was spent on food and accommodation by competitors and a further £1 million spent by spectators during the weekend.
Mark Winnington, Staffordshire County Council’s Cabinet Member for Economic Growth, said IRONMAN and the county council are working hard behind the scenes to help ensure everything goes smoothly over the weekend.
The first Staffordshire Ironman 70.3 was a huge success from start to finish and was a great opportunity to really showcase what a fantastic county Staffordshire is to live, work and visit.
It brings a great boost for the local economy, businesses and tourism and as county we are looking forward to giving a warm welcome to the competitors and their supporters once again next month.
It will be a busy weekend as it also marks the Queen’s official birthday, so it really is a great opportunity for communities to get together and join in the celebrations.
As part of the IRONMAN competition there will be temporary roads closures in place on Sunday June 12 to ensure the safety of the competitors and spectators. People can find out more and plan ahead if need be here.
Last year hundreds of thousands of pounds was also raised for charity and in June, Chef Gordon Ramsay will be making a return visit to the county as part of the GTR100 team – helping raise money for Great Ormond Street Hospital.
Kevin Stewart, Managing Director IRONMAN UK & Ireland, said:
We had a fantastic first year in Staffordshire and are working hard to make sure the second year is an even bigger success story.
Staffordshire provides a spectacular backdrop for the event and the great reception from local residents along the route will undoubtedly help spur on competitors over the finishing line once again.